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Team Nutrition Readiness and Retention Training Program Webinar 14: Marketing and Social Media

Resource Topic Category:Marketing/Promoting

Child Nutrition Program:
  • NSLP – National School Lunch Program
  • SBP – School Breakfast Program

Team Nutrition Training Grant: 2022

Organization:

Virginia Department of Education

State:

Virginia

Summary:

Target audience: School nutrition directors

Objectives:
1. Understand the importance of marketing their school nutrition program
2. Create branding that utilizes the 5 P’s Methods of a Marketing Mix
3. Apply social media best practices when marketing school nutrition programs

Resources were developed with Culinary Solution Centers, LLC, the K-12 Culinary Team (https://www.chefcyndie.com).
The survey was developed with Virginia Tech.

Contact Info:

Katelynn Stansfield
katelynn.stansfield@doe.virginia.gov